Tag Archives: Gospel Meeting

5 Inexpensive Ways to Promote Events

5 Inexpensive Ways to Promote Events

Nearly every congregation has “special” events (as if Sunday worship isn’t special!). At Lebanon Road, we have a Vacation Bible School each summer, and we are holding a Gospel Meeting in late September.

One of the challenges that a congregation gives is to invite friends and neighbors to these events. That’s a great challenge, but do we help? We need to give congregations the tools to promote events.

Most congregations make flyers to hang in stores or to canvas certain neighborhoods with. Those are fine, but they must be well done. If you do a poor job with advertising, you are hurting your results instead of helping.

So, here some ways that won’t break the church budget, but that will help you promote those events (or just get the name of your congregation out).

1. Vistaprint.com. Most people who use this website use it for personal business cards, or for cards for their congregation. How about making business cards for those special events? You can get 1000 (including shipping) full color cards for just $19. If you have 250 members, that’s four cards for every person! (By the way, 2000 cards is only $29.)

2. Facebook targeted ads. If you know what demographic you are trying to target most for an event, this is a great tool. Ads can be targeted almost to insanely specific areas (age, gender, relationship status, zip code, school status, etc.). For just a few dollars, you can have that ad “impressed” on hundreds of thousands of Facebook pages within that demographic! You need someone who can design a decent ad, but it is a ton of exposure for very little cost.

3. Twitter. This one takes a little luck sometimes, but it’s (get this) FREE. I have mentioned special services at Lebanon Road on Twitter before, then simply used #Nashville in the tweet. After some time, a local news or “Nashville events” Twitter account has retweeted that information, reaching far more locals than my personal Twitter account. Again, it doesn’t always get mentioned again, but it’s worth the effort for no cost.

4. Children’s cards/letters. Now, let’s get more personal. Who could tell a 4-year-old “no” when the child has personally made a card or letter inviting someone to an event? Not many people!

5. Ask someone. It’s free. It can use technology, but it doesn’t have to. It is a friend being a friend. I know it’s a little old-fashioned, but people still like being invited personally. Ask someone to attend!

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What other inexpensive ways have you found to promote your special events?

9 Steps to a Successful “Special Event”

9 Steps to a Successful “Special Event”

Nearly every congregation plans special events. These are usually things like Vacation Bible Schools, Gospel Meetings, youth rallies, or other events. Sometimes, we have these events “just because we always have,” and then we wonder why things don’t go the way we would like.

Recently, I was listening to a lesson from Mike Winkler from this year’s Polishing the Pulpit on planning a successful Gospel Meeting. While most of what he said were things that I knew, hearing them in one lesson was very helpful, and a much-needed reminder. His thoughts are reflected in much of today’s list, too.

Here are some things you can implement, no matter the size of your congregation or your location to make sure your special events are truly successful.

1. Define “Success.” In other words, have a purpose. Is the event meant primarily to be evangelistic? Is it meant more to encourage the members? Is it to help people of a certain group or stage in life (parents, the grieving, etc.)? All are these are good, but they must be defined as plans begin, because that will help you frame every other decision made in all the planning.

2. Plan Year-Round (or Longer!). I am spending a decent amount of time this month planning our 2011 Vacation Bible School, which isn’t until June. While a lot of details cannot be worked out until our teachers are in place, much of the “infrastructure” of the event can be in place now. Don’t decide to have a Gospel Meeting in March when it is already December. If you do, it will not be as good as it could be.

3. Determine a Need or Opportunity and Meet It with the Theme. It is true that any Bible-based sermon or class is needed. I fully understand that. But, if you are going to call this a “special” service, then it needs to be special! Is there a need in your congregation for teaching on a certain topic? Is your community going through a specific change that could be a great opportunity for teaching and evangelism? See those needs, and meet them with your theme and lessons. For a VBS, it might just be some area that your “regular” Bible School program does not cover as well as another area.

4. Get Speakers Who Will Go All Out. For our adult classes in our VBS, we get the very best speakers we can possibly get within our budget. All have done a tremendous job, and our adult class attendance has increased over the past two years. The reason is simple: our members know they are going to learn, and they know their friends will be impressed by the speakers, too. I stay in continual contact with our speakers, sometimes to the point of overkill, simply to emphasize how seriously we take these sessions. (Oh, and an additional “tip.” If you are in charge of speakers for a special event, keep a running list for future years. I have an Evernote list of “VBS potential speakers” that I update constantly with speakers who will do a great job for us.)

5. Have Meetings, but Have Productive Meetings. I wrote a post over a year ago on having better meetings. Here is that post. The main point, though, is that you don’t need to meet just to meet. Be productive when you must meet, but you can do a lot of what is usually done in meetings via email or other technologies, so as not to wear people out of meetings. For our Vacation Bible School each year, we only average 3 teachers’ meetings, because our teachers know they can contact me at any time.

6. Advertisements Matter. If you are going to advertise via any medium, it needs to be done with excellence! You may not have a massive budget to make full-cover postcards and banners, but nearly any congregation can afford to take something to a print shop and have nice ads made. When the flyers, brochures, banners and other media are done well, members will be more likely to take them to their friends and neighbors.

7. Respect the Calendar and Clock. Yes, people should come no matter when something is held. The fact of the matter is, they won’t always come. And, let’s be honest, sometimes it’s our fault for not thinking about the calendar in our planning. Certain days and certain times of the year just work better. Also, respect the clock. PLEASE START AND END ON TIME! If you advertise a meeting from 7:00 until 8:00, do not start at 7:05. Start at 7:00, and be done at 8:00. People value their time about nearly anything else, and when we respect their time, they will notice.

8. Follow Up. If there is no plan for follow up, what is the point? It doesn’t have to be some elaborate program, but there needs to be some type of follow up. Cards, visits, emails,…whatever you can do. You don’t have to give some high-pressure “sales job,” but you do need to let people know that you are grateful that they gave of their time.

9. Bathe the Entire Process in Prayer. Every aspect needs to be put before God’s throne. From the selection of songs to the quality of the advertising; from the health of the speakers to the placing of the event on the calendar; every single aspect needs to be thought through, but it also needs to be prayed about. If we are going to do something for God, why would we ever try to do it without Him?

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What would you add?

Friday Links Roundup: Back to Haleyville Edition

We are leaving this afternoon to go back to Alabama. Tonight, we are visiting with Leah’s parents, and then we are going tomorrow to Haleyville. I’ll be preaching in a series of Gospel Meetings beginning Sunday morning and continuing through Thursday night.

For nearly 7 years, I worked with the 9th Avenue church of Christ in Haleyville as the youth minister. It is exciting to be going back to that good congregation for this meeting. We look forward to seeing so many familiar faces and renewing many friendships. Please pray that this meeting is an encouragement to that church.

They have asked me to speak on the Christian home, and I’m thrilled to do that. Here are the lessons, in case you can come:

Sunday 9:30AM: “The Home is God-Ordained”

Sunday 10:30AM: “What Does a Christian Husband Look Like?”

Sunday 7:30PM: “The Beauty of a Christian Wife”

Monday 7PM: “When Children Enter the Family Portrait”

Tuesday 7PM: “But I Don’t Wanna Listen to My Parents!”

Wednesday 7PM: “Now My Kids Have Kids!”

Thursday 7PM: “Forward as a Faith-Filled Family”

If you are in that area, we hope you’ll stop by for at least one of these services.

On to the links for this week:

1. With Father’s Day coming up this Sunday, I loved this post from Jeff Foster. He asks who is the “icon” dad of our time. The answer might scare you. Enjoy “Cliff or Homer?”

2. Steve Higginbotham tackles the sometimes sensitive topic of rebaptism in his post “Right Desire, Wrong Motive.” This one is worth your reflection, for sure.

3. Ever have trouble with seeing more than just the outer person? Cindy Colley, in a beautiful post (and one that gives you a good laugh at her expense) admits that she does too, at times. Please read and take to heart “It’s About What’s Under the Hood.”

4. Preachers get frustrated. I know, that’s news to you. John Gaines, though, says that we should take a look at ourself before we let the mistakes of others “set us off.” Enjoy “Lowering My MFI Level.” (Yes, you’ll have to read the post to learn what “MFI” stands for.)

5. We know that pornography is a problem, and that it lowers our inhibitions over time. As I read this post, though, I couldn’t help but think that the same is true of all sins. While a bit graphic, “Watching Porn at Church” will cause you to think about how sin continues to eat away at us. While I don’t agree with the article’s use of the word “sanctuary,” the point of the post is still well-taken.

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We hope you have a great weekend, and we hope you dads have a wonderful Father’s Day! Dads who lead their homes in godly ways are deserving of a day like this, and we hope you are rewarded for your effort.

No matter where you are, though, make sure you praise God with His people on His Day.

I Love Church Vans!

Sunday and Monday nights, I got to continue an odd “love” I have.

vans at SYSWe were at the Area-Wide Gospel Meeting in Paducah and, as we walked up to the Carson Center (a performing arts building), there were lots of church vans in the parking lot. When I see that many church vans, I read the names of every one I see. I saw vans from Fulton, Kentucky; Dexter, Missouri; Paducah; and many other places.

Whenever we host something at Lebanon Road-and when we used to host things like our youth rally at 9th Avenue-it was my tradition to walk around the parking lot and look at all the congregation’s vans that were parked there.

Why? Because that large number of vans represents something else, and it’s something far greater than just a pile of metal and gears.

It’s so nice to know that congregations still get along and support one another in efforts to teach and preach the Truth of God’s Word.

I see those vans as a symbol of unity! Each one represents a congregation that has decided to spend money for fuel and has taken time out of their congregation’s schedule to attend the effort being put forth. It is a great thing to see all those vans (and cars, too, but they aren’t as fun to look at!).

We need to support one another in any way we can. Just coming to a Gospel Meeting, VBS, youth rally, or other service is a great way to show your support for the time and effort spent planning that particular event. It is a way to build relationships while learning more about God.

What event will you support in the coming days?

Behold how good and how pleasant it is for brethren to

dwell together in unity” (Psalm 133:1).

Friday Links Roundup: LRYG is Famous Edition

We have a group of folks away this week. They are working in Beech Island, South Carolina, on a mission trip. We support the congregation there and our folks have been doing all sorts of community projects. They will also be conducting a Vacation Bible School tomorrow.

Their work has gained some local attention from the media, and they are probably going to return with sunglasses and bodyguards from all their coverage! Two local TV stations have run stories this week about the work. Here is the ABC story (which focuses more on a parallel project) and here is the NBC story (which features nearly our whole group).

I’ll be leaving Sunday afternoon to preach in Murray, Kentucky, at the Glendale Road church of Christ. I’m looking forward to that engagement, and then we’ll be spending Monday with my family in Paducah. Monday night, we’ll be going to the Area-Wide Gospel Meeting held in Paducah at the Carson Center. Dan Winkler is the speaker, and we will enjoy hearing him present God’s Word.

On to the links for this week:

1. If you know me at all, you know I love singing. Congregational singing is a wonderful thing, but we must do our best at it (just like everything else in our Christian life). David Courington writes of an interesting account and uses that to make this point in a great way. Read “I Wanta Sing, Sing, Sing…”.

2. Having just finished summer camp a few weeks ago, I understood the sentiments of Trey Morgan’s post “Taking God for Granted” completely.

3. Our kids spend quite a bit of time outside: playing in the backyard, going to the park with mommy and daddy, and doing other things. However, far too many kids only use the outside as a way to get to the vehicle. Is this causing more problems than we might think of? Albert Mohler explores in a reprint of a classic post.

4. We all make mistakes. (You might want to read that one again!!!) However, how do we handlethose mistakes? Often, that’s what makes or breaks a job, a marriage, or a friendship. Management Craft posted “10 Ways to Handle Your Mistakes.” Preachers, you might find some good material here for preaching on repentance.

5. I don’t ride a bike, but the process does provide some good illustrative material. Seth Godin-the author of Tribesand the #1 personal blogger on the internet-writes a “winning” formula called “Winning on the Uphills.”

We hope you have a wonderful weekend. We are looking forward to a wonderful Lord’s Day. If you’re near Nashville, we hope you’ll come by and see us at Lebanon Road at 9AM Sunday! For our Western Kentucky readers (both of you, mom…dad), we look forward to seeing you, too!

No matter where you are, don’t forget the Lord on His Day!